With SalesGoose, you can take control of how you receive, review and respond to sellers Requests for Time™ (RFTs). By selecting your preferences and setting your rules of engagement, you will be able to defend your time against unsolicited calls and emails without missing the few golden opportunities to make or save your company money.
Over the last decade, sales managers and representatives have adopted a growing number of technologies to help accelerate the sellers’ side of the sales cycle equation. One of the most notable growth segments is CRM marketing automation applications and services. According the 2013 Gartner Magic Quadrant Report for CRM Lead Management, investments in this business segment (which includes lead management) grew by more than 20% in 2011 and 2012, and will exceed $4.2 billion in spend by 2016.
Furthermore, research released by InsideSales.com on February 18, 2014 found that North American companies spent $12.8 billion on sales acceleration technology in 2013. Additionally, the study estimates that the total addressable market for sales acceleration technologies in North America could grow to $33.6 billion by 2017. That’s a lot of money behind sellers.
In response to the above, some organizations have implemented an increasing number of vendor management technologies in order to help buyers’ better source and evaluate solutions. In fact, the 2013 Gartner Magic Quadrant Report for Strategic Sourcing Application Suites found a growing market demand, and estimates the market at $1.35 billion, including emerging markets. However, these type of solutions do not enable buyers to manage the unprecedented volumes of unsolicited calls and emails which cause quantifiable lost productivity for individuals and organizations.
The demands for your time and attention from sellers will continue to grow overtime with no foreseeable end in sight. Your ability to eliminate the noise and only engage with those sellers who have a product or service offering related to your business objectives will be a competitive advantage. By using SalesGoose as your first line of defense, you will be empowered to make better informed decisions as to with which sellers you should invest your most valuable asset, your time. (And this is just the beginning.)